Is Napapijri a luxury brand?

Napapijri is an Italian premium clothing brand owned by VF Corporation. Originally a producer of alpine travel bags, Napapijri now markets apparel, as well as fashion accessories, footwear and bags. The Napapijri brand is most widely associated with its Rainforest jacket.

Napapijri stands out as a result of its high quality, iconic designs and innovations. I don't just mean innovative in terms of design, but also in terms of materials, working methods and presentations... in fact, in every area."

Renowned for being one of the worlds leading outdoor apparel brands, here's everything you need to know about the premium Italian brand Napapijri. Well known for their shell jackets, read our Napapijri Buyers Guide, covering all of your most asked questions.

Napapijri, the premium leisurewear brand and subsidiary of VF, is claiming that it has successfully initiated legal proceedings to prohibit Geographical Norway from continuing to infringe on its trademarks.

Why does Napapijri have a Norwegian flag? Napapijri is an Italian brand with a Finnish name, so the Norwegian flag can seem like a mystery. But the flag is a nod to the great Norwegian pioneers from the golden age of exploration: people like Roald Amundsen, the leader of the team that conquered the South Pole.

The finer details of this jacket bring it all together and we're sure anyone who has treated themselves to a Napapijri Rainforest Jacket will agree when we say they're worth every penny.

According to the ranking of the most valuable clothing and apparel brands in the world, Nike ranked first from 2021 and 2023. In 2023, the American company's brand value amounted to approximately five billion U.S. dollars more than second-placed Luis Vuitton.

Napapijri – designed for outdoor style

You don't have to compromise between being active and staying stylish. With Napapijri, your jacket follows a classic Italian close fit, with insulation features straight from Nordic climates. We like our jackets to sit close to the body, so you should get one that's a good fit.

Are Napapijri jackets warm? Yes. All of the iconic Napapijri jackets are wind-resistant and engineered to optimise body temperature control.

Perhaps the most iconic item of clothing to come from the Napapijri brand, the Rainforest jacket is the perfect companion in wet and cold weather.

It is excellent quality and warm and cosy.

It does not use angora, fur, down or exotic animal skin. It traces some animal products to the first stage of production.

From the outdoors to the city.

'Norway's flag') is red with a navy blue Scandinavian cross bordered in white that extends to the edges of the flag; the vertical part of the cross is shifted to the hoist side in the style of the Dannebrog, the flag of Denmark.

Norway and Iceland

The flag for each of these countries boasts an identical design but with the colors reversed. Both have their origins in the Danish flag, with its red field and white Scandinavian Cross.

Generally, it's fine to machine wash your jacket, and we recommend tumble drying only a low temperature. We do not recommend having your jacket dry cleaned. As Napapijri jackets are made from modern recycled materials, some traditional washing techniques don't apply.

Durable water repellent finish free of fluorocarbon resins.

Parka jackets are nice to have in winter. Not only are they fashionable, big wink at Canada Goose, but they will also bundle you up to keep out the cold. However, parka jackets would slow you down. And at the same time, you would lose the maneuverability required to ski or snowboard.

Ralph Lauren Corporation is a global leader in the design, marketing and distribution of luxury lifestyle products in five categories: apparel, footwear & accessories, home, fragrances, and hospitality.

June 14, 2023 – Louis Vuitton remains the world's most valuable luxury brand for the 18th consecutive year.

Nike retains crown as world's most valuable apparel brand, brand value USD31. 3 billion.

For their Circular Series of jackets, Napapijri has greatly simplified the design so that the entire jacket - fabric, filling and trimmings - is manufactured from one polymer. The polymer is Nylon 6, which is both durable and high performing, but is also easily recycled.

Classic sports and street-style design

CODE delivers modern style with bold graphic language, original design, and a premium fit and finish. Classic sports logos with a contemporary spin, authentic colour runs, heavyweight quality, and obsessive attention to detail are the signatures of the brand.

Superdry is an exciting contemporary brand which focuses on high-quality products that fuse vintage Americana and Japanese-inspired graphics with a British style.